Jan 2025
Company Founded
Our journey began with a simple idea and a passion for fashion.
Our journey began with a simple idea and a passion for fashion.
"We're designing the next era – bold, fearless, unapologetic."
“This wasn’t just a launch. It was a statement.” In 2025, we dropped our first-ever product — a clean, bold, essentials-only piece that set the tone for everything to come.
This isn’t just fashion. It’s a frequency. Every piece we create is stitched with intention — to remind you that you are always becoming, always rising, always in motion.
The customer's perception is your reality. Your most unhappy customers are your greatest source of learning
Our every piece is built from premium French Terry Cotton — soft, durable, and unapologetically refined. This is how comfort meets confidence.
100% Made in India — No Shortcuts. No Compromise.We’re not just building a brand; we’re building a movement. Our pieces are designed, sourced, and stitched in India using premium fabrics and precision tailoring